{"id":6747,"date":"2024-04-09T18:28:11","date_gmt":"2024-04-09T16:28:11","guid":{"rendered":"https:\/\/www.ingenyus.es\/project\/csic-converge-2\/"},"modified":"2026-04-08T13:08:41","modified_gmt":"2026-04-08T11:08:41","slug":"csic-converge-2","status":"publish","type":"project","link":"https:\/\/www.ingenyus.es\/gl\/project\/csic-converge-2\/","title":{"rendered":"CSIC-Impulso do Hub de innovaci\u00f3n aberta Converge"},"content":{"rendered":"

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Hub de innovaci\u00f3n aberta<\/h2>\n

[\/vc_column_text][\/vc_column][vc_column width=\u201d7\/12\u2033][vc_column_text]Traballo para o impulso do Hub de Innovaci\u00f3n Aberta do CSIC<\/a><\/span>, unha ferramenta que facilita a transferencia efectiva do co\u00f1ecemento \u00e1 sociedade mediante a creaci\u00f3n de v\u00ednculos de confianza entre o CSIC e os axentes do ecosistema de innovaci\u00f3n. O obxectivo deste Hub \u00e9 visibilizar ao CSIC como referente en innovaci\u00f3n cient\u00edfica, tecnol\u00f3xica e social, e contribu\u00edr a reforzar o ecosistema de innovaci\u00f3n en Espa\u00f1a.<\/p>\n

A participaci\u00f3n de ingenyus* corresponde a un servizo integral que abrangue desde a creaci\u00f3n de marca e naming ata a aplicaci\u00f3n e execuci\u00f3n de ferramentas orientadas \u00e1 comunicaci\u00f3n do programa e \u00e1 s\u00faa presentaci\u00f3n \u00e1 sociedade.[\/vc_column_text][\/vc_column][vc_column width=\u201d1\/12\u2033][\/vc_column][\/vc_row][vc_row content_placement=\u201dtop\u201d el_id=\u201destrategia\u201d][vc_column width=\u201d4\/12\u2033][\/vc_column][vc_column width=\u201d7\/12\u2033][vc_column_text el_id=\u201ddisenografico\u201d]<\/p>\n

estratexia<\/h2>\n

Esta colaboraci\u00f3n incl\u00fae a participaci\u00f3n no dese\u00f1o estrat\u00e9xico, organizaci\u00f3n e planificaci\u00f3n do programa, especialmente en termos de captaci\u00f3n de posibles entidades interesadas en participar no proxecto. Neste sentido, consid\u00e9ranse como aspectos m\u00e1is relevantes do proceso tanto o tratar de forma eficiente e efectiva a parte alta do funnel (dar a co\u00f1ecer a iniciativa) como a conversi\u00f3n (lograr que as entidades de interese participasen no mesmo).[\/vc_column_text][vc_raw_html]JTNDaWZyYW1lJTIwbWF4JTIwd2lkdGglM0QlMjIxMDAlMjUlMjIlMjBtYXglMjBoZWlnaHQlM0QlMjI2OTAlMjIlMjBzcmMlM0QlMjJodHRwcyUzQSUyRiUyRnd3dy55b3V0dWJlLmNvbSUyRmVtYmVkJTJGX3ZvMDNuMEY5Q3MlMjIlMjB0aXRsZSUzRCUyMkNvbnZlcmdlJTNBJTIwRWwlMjBodWIlMjBkZSUyMGlubm92YWNpJUMzJUIzbiUyMGFiaWVydGElMjBkZWwlMjBDU0lDJTIyJTIwZnJhbWVib3JkZXIlM0QlMjIwJTIyJTIwYWxsb3clM0QlMjJhY2NlbGVyb21ldGVyJTNCJTIwYXV0b3BsYXklM0IlMjBjbGlwYm9hcmQtd3JpdGUlM0IlMjBlbmNyeXB0ZWQtbWVkaWElM0IlMjBneXJvc2NvcGUlM0IlMjBwaWN0dXJlLWluLXBpY3R1cmUlM0IlMjB3ZWItc2hhcmUlMjIlMjByZWZlcnJlcnBvbGljeSUzRCUyMnN0cmljdC1vcmlnaW4td2hlbi1jcm9zcy1vcmlnaW4lMjIlMjBhbGxvd2Z1bGxzY3JlZW4lM0UlM0MlMkZpZnJhbWUlM0U=[\/vc_raw_html][\/vc_column][vc_column width=\u201d1\/12\u2033][\/vc_column][\/vc_row][vc_row content_placement=\u201dtop\u201d el_id=\u201dmarcayaplicaciones\u201d][vc_column width=\u201d4\/12\u2033][\/vc_column][vc_column width=\u201d7\/12\u2033][vc_column_text]<\/p>\n

marca e aplicaci\u00f3ns<\/h2>\n

O proxecto no seu conxunto incl\u00fae a definici\u00f3n da identidade de marca e o desenvolvemento de todas as aplicaci\u00f3ns necesarias, como roll-ups, presentaci\u00f3ns, documentos corporativos, folletos, materiais, etc. Por parte de ingenyus*, tam\u00e9n se asegurou o uso correcto e adecuado da marca en todas as acci\u00f3ns de comunicaci\u00f3n durante a vixencia do proxecto.<\/p>\n

Un dos aspectos diferenciais \u00e9 a elecci\u00f3n do naming: CONVERGE, que permitiu \u201cxogar\u201d coas derivaci\u00f3ns necesarias alineadas coa iniciativa: cocrear, colaborar, etc.[\/vc_column_text][vc_single_image image=\u201d6768\u2033 img_size=\u201dfull\u201d alignment=\u201dcenter\u201d][vc_single_image image=\u201d6769\u2033 img_size=\u201dfull\u201d alignment=\u201dcenter\u201d][vc_single_image image=\u201d6770\u2033 img_size=\u201dfull\u201d alignment=\u201dcenter\u201d][\/vc_column][vc_column width=\u201d1\/12\u2033][\/vc_column][\/vc_row][vc_row content_placement=\u201dtop\u201d el_id=\u201ddesarrolloweb socialmedia\u201d][vc_column width=\u201d4\/12\u2033][\/vc_column][vc_column width=\u201d7\/12\u2033][vc_column_text el_id=\u201ddesarrolloweb\u201d]<\/p>\n

desarrollo web<\/h2>\n

Dese\u00f1amos e producimos a web corporativa<\/a><\/span><\/span>, que actuou como elemento vertebrador da comunicaci\u00f3n dixital.<\/p>\n

Como aspecto m\u00e1is destacado da web c\u00f3mpre subli\u00f1ar tanto a explicaci\u00f3n clara e sinxela da convocatoria como o dese\u00f1o dun sistema de formularios orientado a facilitar e xestionar a captaci\u00f3n de entidades interesadas.[\/vc_column_text][vc_single_image image=\u201d6763\u2033 img_size=\u201dfull\u201d alignment=\u201dcenter\u201d el_class=\u201dfull-width-row\u201d][\/vc_column][vc_column width=\u201d1\/12\u2033][\/vc_column][\/vc_row][vc_row content_placement=\u201dtop\u201d][vc_column width=\u201d4\/12\u2033][\/vc_column][vc_column width=\u201d7\/12\u2033][vc_column_text]<\/p>\n

social media<\/h2>\n

Desenvolvemos un plan integral de comunicaci\u00f3n enfocado \u00e1 s\u00faa difusi\u00f3n por parte das entidades impulsoras do evento. A comunicaci\u00f3n centrouse tanto no lanzamento do programa como nas entidades participantes.[\/vc_column_text][vc_single_image image=\u201d6764\u2033 img_size=\u201dfull\u201d alignment=\u201dcenter\u201d el_class=\u201dfull-width-row\u201d][\/vc_column][vc_column width=\u201d1\/12\u2033][\/vc_column][\/vc_row][vc_row content_placement=\u201dtop\u201d el_id=\u201deventos\u201d][vc_column width=\u201d4\/12\u2033][\/vc_column][vc_column width=\u201d7\/12\u2033][vc_column_text]<\/p>\n

eventos de presentaci\u00f3n<\/h2>\n

Como aspecto salientable do programa, c\u00f3mpre destacar tanto o evento de presentaci\u00f3n no CSIC como o formato webinar orientado \u00e1 presentaci\u00f3n da convocatoria, contando coa participaci\u00f3n de empresas tractoras as\u00ed como da Ministra de Ciencia, Innovaci\u00f3n e Universidades, Diana Morant.<\/p>\n

Noticia Europa Press<\/a><\/span>[\/vc_column_text][vc_column_text]A continuaci\u00f3n m\u00f3strase o evento de presentaci\u00f3n, as\u00ed como algunhas imaxes do mesmo (Fonte orixinal e propiedade: CSIC):[\/vc_column_text][vc_raw_html]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[\/vc_raw_html][vc_single_image image=\u201d3032\u2033 img_size=\u201dfull\u201d alignment=\u201dcenter\u201d][vc_single_image image=\u201d3034\u2033 img_size=\u201dfull\u201d alignment=\u201dcenter\u201d][vc_btn title=\u201dVer m\u00e1s proyectos\u201d link=\u201durl:%2Fproject\u201d][\/vc_column][vc_column width=\u201d1\/12\u2033][\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"

Consultor\u00eda para dese\u00f1ar e impulsar o Hub de Innovaci\u00f3n Aberta do CSIC. O traballo contempla desde o naming e branding ata a comunicaci\u00f3n e organizaci\u00f3n do evento de presentaci\u00f3n.<\/p>\n","protected":false},"featured_media":7355,"template":"","meta":{"_links_to":"","_links_to_target":""},"customer_type":[1176,1166,1167,1168,1158,1173,1169,1163],"project_type":[1164,1196,1160,1161,1175,1195,1172],"class_list":["post-6747","project","type-project","status-publish","has-post-thumbnail","hentry","customer_type-agroalimentaria","customer_type-biotech","customer_type-genetica","customer_type-ia","customer_type-industria","customer_type-pharma","customer_type-salud","customer_type-sostenibilidad","project_type-consultoria","project_type-diseno","project_type-evento","project_type-identidad-corporativa","project_type-redes-sociales","project_type-transfer-tech","project_type-diseno-web"],"yoast_head":"\nCSIC-Impulso do Hub de innovaci\u00f3n aberta Converge | ingenyus*<\/title>\n<meta name=\"description\" content=\"En ingenyus an unusual agency* contamos con servizos especializados para a t\u00faa empresa. 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